Ana Paula Capossio

Remote | Argentina | Open to Global Roles
Email: anita.capossio@gmail.com Phone: +54 221 964 1676 LinkedIn: linkedin.com/in/capossioana
Ana Paula Capossio profile photo

PROFILE

Senior Product Manager with 7+ years of experience in FinTech and AdTech, driving product strategy, execution, and growth. Focused on platform optimization, product operations, and data-driven decisions.

Experienced in applying AI tools (Claude, Cursor, MCPs) to automate workflows, reduce manual work, and improve team velocity.

EXPERIENCE

Senior Product Manager - Jampp (Affle)

2022 - Present | Remote

  • Lead cross-functional squads across EMEA, India, and LATAM (engineering, design, data, and product support).
  • Own strategy, roadmap, and OKRs aligned with platform growth and business priorities.
  • Delivered +30% efficiency in Jampp's internal DSP through UX, performance, and workflow optimization.
  • Improved product adoption by partnering with Product Support, Sales, and Growth on usability improvements.
  • Implemented GA4, Mixpanel, and internal analytics to improve prioritization and decision quality.
  • Integrated AI tools and MCP-based automations to reduce manual work and speed up analysis and documentation.

Head of Product (ex Product Owner) - Ripio

2018 - 2022 | Remote, LATAM

  • Promoted from Product Owner to Head of Product, leading strategy for Ripio Wallet (Web, iOS, Android).
  • Managed multidisciplinary teams across Argentina, Mexico, Uruguay, and Colombia.
  • Led product lifecycle end-to-end: discovery, delivery, launch, and growth initiatives.
  • Delivered a full wallet redesign that increased DAU and user engagement.
  • Implemented GA4 and Mixpanel frameworks to improve retention analysis and roadmap decisions.

Product Designer & Front-End Developer

2015 - 2018

  • Designed and developed digital products across fintech, e-commerce, and SaaS.
  • Built strong foundations in UX research, prototyping, and front-end development (HTML, CSS, JS).

SKILLS

Product & Strategy

Product Strategy Roadmapping OKRs Product Discovery Growth

Data & Analytics

GA4 Mixpanel Data-Driven Decisions

Execution

Agile / Scrum Experimentation Product Lifecycle

AI & Process Optimization

AI Workflow Optimization Automation MCPs Prompting AI-assisted Product Development

Leadership

Cross-functional Leadership Stakeholder Management Remote Team Management

TOOLS

Jira Figma GA4 Mixpanel Slack Notion Claude Cursor

EDUCATION

Bachelor's Degree in Multimedial Design

University of La Plata (UNLP) - 2015

LANGUAGES

Spanish - Native

English - Professional Working Proficiency